The Walt Disney

Associate Manager, Marketing Communications

The Walt Disney
Full Time
Central
Non-specified
Junior (less than 3 years)
Non-specified
English

Job Description

Associate Manager, Marketing Communications

Reporting to Senior Manager, Marketing Communications, this position will be responsible for leading the daily operation of creative services (consumer facing). He/she will work closely with market (primary), product, operations and entertainment teams on implementation of integrated marketing communication materials with the objective of delivering creative assets efficiently. The focus is to develop and maintain creative services workflow, identify appropriate creative partners including advertising agency, budget management, as well as oversee approval process on creative assets for both intern and external partners.   He/she will also need to proactively support different Lines Of Business (LOBs) by developing and implementing creative assets for communications of Hong Kong Disneyland Resort (HKDL) initiatives including Hotel, F&B, Annual Pass, PR, Digital, HR, Park Operations and Distribution Marketing.

Responsibilities

  • Lead the implementation of marketing communications initiatives including advertising, collateral materials and content management
  • Develop and maintain creative work flow
  • Provide creative support to internal clients (Ticketing, Operations, Hotel, F&B and HR teams) to ensure projects are properly channel through appropriate creative services team and deliver within budget and time
  • Work closely with product, entertainment and operation teams for all on property production execution arrangement and logistics
  • Responsible for print creative assets management - leverage / optimize / manage quality of assets produced
  • Manage budget and deliver programs within admin and audit process

Technical Skills

  • Advertising
  • Audit
  • Budgets
  • Content Marketing
  • Corporate Communications
  • HR
  • Marketing