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(Senior) Brand Manager - FMCG Principle

Intermediate (3-6 years)


Technical Skills

  • Brand Awareness
  • Brand Management
  • Brand Marketing
  • Branding
  • Budgets
  • Email Marketing
  • FMCG
  • Market Development
  • Market Planning
  • Market Research
  • Marketing
  • Marketing Campaigns
  • Marketing Strategy
  • P&L
  • Social Media Marketing
  • Strategic Marketing

Job Description

Regional (Senior) Brand Manager - FMCG Principle

Our client is a global FMCG leader in the non-food category. They are looking for talented (Senior) Brand Managers to collaborate with their regional team to further expand their brand capabilities.


  • Responsible for end-to-end ATL marketing campaigns (planning, execute and control) for responsible brand.
  • Manage and monitor A&P
  • Plan and Implement New Product Launch / Campaigns and evaluate performance
  • Develop ATL campaigns eg. TVC, princt, online, public relations, POSM, digital/social media
  • Analyze market data and develop strategies to further grow market share
  • Track implementation of promotions and evaluate promotion via ROI Analysis
  • Collaborating with internal (including regional team) and external stakeholders on business plans ans solutions
  • Develop and guide junior team members


  • Minimum 4-5 years experience in FMCG brand/product marketing
  • Some experience in people/team management is a bonus
  • Bachelor Degree in Business, Marketing or related subjects
  • Analytical, detail minded, result driven
  • Strong communication, team player

Interested Candidates, please send updated resume to Tommy Wong [email redacted, apply via Jobable].

Employment TypeFull-time
Career LevelIntermediate (3-6 years)
Education LevelNone
LanguageEnglish, Cantonese, Mandarin (Putonghua)
RandstadHuman Resources and Recruitment

50 Connaught Road Central, 5th Floor, Agricultural Bank of China Tower

directions_walk8 mins walk from Central Station