PricewaterhouseCoopers (PWC)

Manager-Account Management (Financial Services)-M&C-IFS_HK

PricewaterhouseCoopers (PWC)
Full Time
Senior (6-10 years)
English, Cantonese

Job Description

Manager-Account Management (Financial Services)-M&C-IFS_HK

Location: Hong Kong

Job Descriptions and Responsibilities:

About Marketing & Communications (M&C) – Financial Services content management and campaigns:
The team develops a wide range of internal and external content to distinguish the firm and position us firmly in the financial services market. Dynamic and fast-paced, the team's success rests on developing excellent content, thought leadership and points of view delivered through integrated marketing campaigns. Content is developed by working closely with the partners, the business units and our own thought leadership team to identify market trends and opportunities through proactive market analysis, client engagements and deep research to position the firm distinctively. 
You will work closely with the team to originate, develop, publish and distribute content to meet the objectives of the firm. The department focuses on delivering high quality services to our internal clients and the ability to build relationships with the business and create new value is core to this role:
  • Proven content development and in particular distribution skills covering thought leadership, points of view and all financial services related content
  • Develop, manage and execute successful integrated marketing campaigns centred around thought leadership and key publications tailored to different client segments
  • Understanding of the financial services market dynamic and the various stakeholders
  • Knowledge of financial media, press, publications an advantage
  • Work closely with the practice by building productive relationships that foster trust and create new value for the firm
  • Drive and promote global and local thought leadership through internal and external marketing channels
  • Work closely with the media team to publicise and distribute new content
  • Develop and manage distribution tracking systems to ensure measurement against KPIs
  • Event management experience also an advantage

  • University degree in a marketing or related discipline plus a minimum of seven years' experience with two years in a managerial position, preferably gained in the financial services or related sector;
  • Understanding of the financial services segment is essential;
  • Strong client management skills and ability to develop, maintain and manage positive relationships with external and internal clients at senior levels;
  •  Ability to develop strategic marketing campaigns and to recognise and align marketing strategy with the external environment and priorities around the practice;
  • A team player who can work independently as well as lead the team by taking initiatives and prioritising plans;
  • Attention to detail and strong planning and organising skills are a must;
  • Experience in managing people from diverse cultures would be an advantage;
  • Excellent written and spoken English skills required, Chinese language skills an advantage.

Technical Skills

  • Event Management
  • Marketing