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Senior Officer - Digital Marketing (Content Marketing & Advertising)

New World Development

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Senior Officer - Digital Marketing (Content Marketing & Advertising)

Intermediate (3-6 years)


Technical Skills

  • Adobe Photoshop
  • Advertising
  • Content Marketing
  • Marketing
  • Marketing Campaigns
  • Project Management
  • SEO
  • Social Media
  • Video Editing

Job Description

Senior Officer - Digital Marketing (Content Marketing & Advertising)

Role & Responsibilities:

  • To develop, manage and execute digital campaigns and communication plans to create online awareness / buzz
  • To leverage and develop content strategic, liaise with 3rd party agents to create content for distribution and partnerships
  • To track and monitor KPI performances whilst evaluating user behavior and adjusting the content marketing schedule based on results
  • To manage projects that utilizes a range of digital channels (including SEO, SEM, Content Marketing, Affiliate, Ads Networks, and Social Marketing etc.) to drive online traffic
  • To prepare report to measure, analyze and review the performance
  • Other ad-hoc projects as assigned by team head

Requirements :

  • Minimum 5 years of experience in online content marketing / advertising / community management
  • Familiar with Photoshop and the tools of video editing for content production
  • Possess strong ability in planning and executing marketing campaigns via various online media and digital channels across Greater China
  • Strong sense of launching digital campaigns and hottest digital trends in driving online awareness / buzz
  • Pro-active, able to generate ideas and work independently
  • Proven track record on engaging social media platforms

Please send full resume, current and expected salary, contact number and address to the Recruitment Manager, 29/F, New World Tower, 18 Queen's Road Central, Hong Kong or email to [email redacted, apply via Jobable]

(Personal data collected will be used for recruitment purpose only)

Employment TypeFull-time
Career LevelIntermediate (3-6 years)
Education LevelNon-specified

32/F, New World Tower, 16-18 Queen's Road Central, Central

directions_walk5 mins walk from Central Station