Marriott International

Executive, Communications - Japan (Integration)

Marriott International
Full Time
Admiralty
Non-specified
Intermediate (3-6 years)
Bachelor
English

Job Description

Executive, Communications - Japan (Integration)

Location: CHN-China-Hong Kong-Asia/Pacif/Australia Region

Marriott International offers you the opportunity to find the hospitality job and career journey that’s right for you. With more than 5700 properties and 30 brands you’ll find us in your neighborhood and in more than 110 countries across the globe. Find Your World™ at Marriott.

Qualifications

JOB SUMMARY
 

Assist in developing and implementing Brand and Corporate PR strategy for Marriott International Asia Pacific, to achieve top mind awareness and drive trial; as well as manage image of the company and brands in front of owners, customers and internal associates.

 
CANDIDATE PROFILE
 

Education and Experience

  • Tertiary Qualification in Marketing/Business/Communications.
  • Bachelor’s Degree.
  • Minimum 5 years marketing communications experience.
  • Preferably an understanding of Marriott’s various work portals and how to access or utilize them effectively.

Skills and Competencies

  • Experience and proven success at managing an integrated communications plan for multi-brands.
  • Understanding of market segmentations analysis to determine communication strategies.
  • Current Press Network at senior level, able to direct strategy and angles for media focus.
  • Strong ability to adapt to a new environment and show flexibility in handling complex matters involving multiple parties.
  • A problem solver and can work independently with minimal supervision.
  • Excellent written and verbal communication/personal presentation.
  • Ability to deliver PR training in absence of Director.
  • Quantitative/financial skills desirable.
  • High level skills in word, excel, and power point usage. Desktop publishing skills desirable.
 
CORE WORK ACTIVITIES
 
Brand PR
  • Supports and assists in developing PR strategies to drive campaigns for brands, S&M, or F&B initiatives including assisting to drive PR in areas of B2B, loyalty programs and development.
  • Creates PR toolkits for various brands/corporate initiatives.
  • Utilizes editorial calendars of major trade or travel media to proactively pitch for news.
  • Develops reports or summaries of media events and familiarization trips within Asia Pacific.
  • Organizes and coordinates media events and familiarization trips within Asia Pacific.
  • Develops joint promotions with business or media partners.
  • Liaises for any media sponsorship and promotional activities.
 
Corporate PR
  • Maintains the currency of media lists in our region – trade, consumer, business (Online & Print).
  • Produces Newsletters as required.
  • Adds AP news to “What’s News” for distribution within AP.
  • Writes tactical press releases to support regional, MICE, loyalty programs and F&B Initiatives.
  • Maintains corporate press kits with up-to-ate fact sheets, boilerplates on Marriott, Brands as well as keeps updated information on new hotels and bio of key executives.
  • Coordinates media activities and releases for Marriott (Expos, Hotel Openings, New Marketing Programs, Visits of Key Executives and Media Events, etc.).
  • Is responsible for Crisis Management: Maintains an updated list of contacts of crisis management and Go Team. Updates Corporate Office regularly.
  • Coordinates promotional and media activities for Marriott CSR partnership.
 

Tracking & Reporting

  • Manages the tracking report of media impressions from hotels and divisional office. Prepares a monthly regional PR report.
  • Tracks media clippings.
  • Is responsible for Administrative tasks including purchase orders, coordinating contracts, submission of invoices etc.
  • Maintains updated list of Hotel Marcom/PRs at current operating hotels and new hotels under development.
  • Maintains and keeps track of budget for all AP PR activities/events/fam trips.
 

Training & Development

  • Supports director in providing guidance and training for new member of PR team.
  • Supports director in providing crisis training for Hotel PR team where necessary. 
Marriott International is an equal opportunity employer committed to hiring a diverse workforce and sustaining an inclusive culture. Marriott International does not discriminate on the basis of disability, veteran status or any other basis protected under federal, state or local laws.

Professional Qualifications

  • Member, Instituted of Civil Engineers (MICE)

Technical Skills

  • Branding
  • Budgets
  • Corporate Communications
  • Crisis Management
  • Desktop Publishing
  • Invoicing
  • Marketing
  • Microsoft Access
  • Microsoft Excel
  • Microsoft Powerpoint
  • Microsoft Word
  • PR
  • Purchase Orders
  • Training