Digital Insight Activation Analyst - Retail Banking and Wealth Management

Full Time
Junior (less than 3 years)

Job Description

Digital Insight Activation Analyst - Retail Banking and Wealth Management

Location: Asia Pacific-Hong Kong-Hong Kong Island-Central

Some careers grow faster than others.
If you’re looking for a career that will give you plenty of opportunities to develop, join HSBC and your future will be rich with potential.
Retail Banking and Wealth Management serves more than 50 million customers worldwide with a complete range of banking and wealth management services to enable them to manage their finances and protect and build their financial futures. It is a global business that brings together management responsibility for Retail Banking, Wealth Management, Insurance and Asset Management with a focus on customer-centric propositions and innovative and efficient distribution channels.
We are currently seeking a high caliber professional to join our team as Digital Insight Activation Analyst.
Principal responsibilities
  • Coordinate and support Digital Insight Activation activities within ASP Digital Centre of Excellence with primary responsibility of working with global, regional, and local digital, and analytics teams to determine activation solution, evaluating those solutions and creating a best performance execution plan and tracking the results of the delivery.  Additionally the role will keep a roving brief on identifying new opportunities for insight development, potentially sourced externally from the organisation.
  • This role is responsible for supporting Head of Insight Activation in delivery of digital targets for the Digital channel in the Retail banking wealth management Customer Group, using the Digital Centre of excellence as the mechanism.
  • The role holder will support the process where business observations are turned into tangible insight, clustered together to generate new concepts and translated into cross functional business action plans.
  • Through the use of various data points determine solutions that will significantly impact the business ability to drive revenue and or materially reduce costs without detrimentally impacting customer experience
  • Develop partnerships with internal stakeholders and external sources of potential illumination and insight
  • Coordinating with the Global Digital Metric Leads to understand the Retail banking and wealth management objectives, both on a global and local basis to ensure alignment of activity
  • Work collaboratively with global functional groups as required including Group Digital, and Analytics and CRM
  • Create and manage a governance process to support the successful implementation of the resulting action plans
  • Identifying key risks, issues and interdependencies and provide appropriate mitigation strategies.
  • Supporting audit and independent programme assessments as required.
  • Adhere strictly to compliance and operational risk controls in accordance with Company and regulatory standards, policies and practices, report control weaknesses, compliance breaches and operational loss events.
  • Ensure that all HSBC Digital services offer standout customer experience and fully deliver on our brand promise.
  • Provision of common global campaigns while recognising that local regulations and customs will require the service to be tailored.
  • Provide market-leading, compelling products and propositions that can leverage our global scale and distribution network.
  • The job holder must ensure the creation of one, modern bank, by supporting the creation of one IT infrastructure, refining and removing redundant processes and automating others to ensure we deliver the best possible customer experience.
  • Support achievement of Asia pacific digital objectives and activities.
  • The jobholder will interact with multiple teams in order to ensure the implementation of any resulting action plan.
  • Effective management of user requirements.


  • Graduate
  • Be from a Direct marketing, Management Consulting, Digital Proposition Development background where the use of data to develop constantly evolving consumer propositions, communications is the norm
  • Holder of senior roles within a Consumer facing organisation
  • Possess a natural ability to explain complex concepts in an engaging manner which will result in organisational behaviour changing action
  • Have excellent analytical skills with proven ability to understand complex data, identify key trends and opportunities, putting forward hypotheses to be tested and delivering recommendations
  • Have a strong Commercial focus, ability to balance risks versus rewards and maximize the cost effectiveness and profitability for the business
  • Strong negotiation and relationship management skills to satisfy a wide range of internal and external customers with conflicting priorities
  • Highly developed communication skills, both written and verbal, to explain complex or technical issues.
  • Innovative with the ability to approach things differently or do different things to deliver goals.
  • Respectful of different cultures, working with colleagues from across all regions
  • High levels of resilience and self motivation.
You’ll achieve more when you join HSBC.
HSBC is committed to building a culture where all employees are valued, respected and opinions count. We take pride in providing a workplace that fosters continuous professional development, flexible working and opportunities to grow within an inclusive and diverse environment. Personal data held by the Bank relating to employment applications will be used in accordance with our Privacy Statement, which is available on our website.

Technical Skills

  • ASP
  • Audit
  • Branding
  • Client Relationship Management
  • Compliance
  • Corporate Communications
  • Costing
  • Customer Service
  • Marketing
  • Negotiation
  • Operational Risk
  • Relationship Management
  • Sourcing
  • Translation
  • Wealth Management