Online Strategy Manager

Intermediate (3-6 years)

Technical Skills

  • Branding
  • Life Insurance
  • Marketing
  • Sales

Job Description

Online Strategy Manager

Location: Cheung Sha Wan


  • In charge of the sales and marketing teams in developing and executing a holistic plan / strategy to grow online (web and mobile) sales
  • Analysis the products performance
  • Analysis and explore the oppunitories in difficult counties
  • The plan should be customized to company needs and should integrate efforts across marketing (digital, brand and trade) and sales
  • Strengthen brand, trade and digital marketing support for online sales
  • Develop meaningful and realistic KPIs to track results of sales and marketing initiatives;
  • continuously monitor and track their performance / effectiveness and recommend proposals to refine our strategy where appropriate
  • Elevate in-house knowledge of online sales channels and marketing tactics, and the relation between the two.
  • Ensure that key decision-makers and team members are kept abreast of industry trends and practices


  • Bachelor degree holder with minimum 5 years of online sales and operational experience
  • Strong operational experience with an in-depth understanding of value chains and operational models, especially in the context of online sales.
  • Experience in electric gadget industries is an advantage
  • Extensive experience in B2C, marketing and social media strategies
  • Proven track record in building and managing teams / online sales force and in devising sales KPIs to achieve ambitious sales and profitability targets
  • Extensive experience in distributor, channel and product / pricing management
  • Strong market knowledge and network within major online platforms and well versed in developing partnerships with key stakeholders within the network
  • Strong organizational, project and time management, analytical, logical reasoning, problem solvingand interpersonal skills
  • Demonstrated ability to deal with change, think strategically, and make complex decisions
  • Team player with demonstrated ability to perform at a high level under pressure
  • Ability to prioritize and lead the planning and execution of projects from initiation to completion
  • Strong presentation and communication skills, and an ability to shape and articulate strategic initiatives to senior management
  • Passionate, entrepreneurial and result-oriented self-starter who is keen on leading and driving the growth of a strategic channel
  • Strong proficiency in Microsoft Office suite

Benefit For Right Candidate: 

  • Attractive remuneration
  • Performance bonus
  • Life Insurance
  • In patient and out patient medical insurance
  • Flexible working hours
  • Birthday early leave
  • Public holiday

Work location: 

Cheung Sha Wan, Near by Lai Chi Kok MTR station (Exit A)

How to apply: 

To apply, submit your CV, cover letter, present and expected salary to us by clicking on the orange coloured "Apply Now" button.

All data supplied will be kept in strict confidence and used for employment related purpose. Only short-listed candidates will be contacted.

Employment TypeFull-time
Career LevelIntermediate (3-6 years)
Education LevelBachelor