Manager, CB Marketing & Marketing Communications

Senior (6-10 years)


Technical Skills

  • Budgets
  • Corporate Communications
  • Marketing
  • Sales
  • Wealth Management

Job Description

Manager, CB Marketing & Marketing Communications

Location: Hong Kong

DBS. Living, Breathing Asia.

DBS is a leading financial services group in Asia, with over 280 branches across 18 markets. Headquartered and listed in Singapore, DBS has a growing presence in the three key Asian axes of growth: Greater China, Southeast Asia and South Asia. The bank's capital position, as well as "AA-" and "Aa1" credit ratings, is among the highest in Asia-Pacific. DBS has been recognised for its leadership in the region, having been named “Asia’s Best Bank” by The Banker, a member of the Financial Times group, and “Best Bank in Asia-Pacific” by Global Finance. The bank has also been named “Safest Bank in Asia” by Global Finance for seven consecutive years from 2009 to 2015.


  • Demonstrate strategic mindset in campaign planning and development for wealth management covering different products including but not limited to deposits, mortgage, bancassurance and investments
  •  Work closely with Product, Segment, Channel teams and other business stakeholders to implement integrated marketing campaigns aligning the business objectives for customer acquisition, x-selling and product penetration
  • Set marketing KPIs for campaigns
  • Track pre/post-campaign results and apply learning to new campaigns
  • Work closely with agencies with clear marketing objectives
  • Be able to review media plan and finetune to best address business and marketing goals
  • Supervise and coach subordinates on project thinking, execution and budget processing
  • Handle A&P payment timely & accurately   


  • University graduate major in marketing, communications, Business is preferred
  • At least 8 years of marketing experience, preferably in segment / investment product from retail banking business

Apply Now

We offer a competitive salary and benefits package and the professional advantages of a dynamic environment that supports your development and recognises your achievements.

We regret only shortlisted candidates will be notified.

Employment TypeFull-time
Career LevelSenior (6-10 years)
Education LevelBachelor