Dairy Farm International

Senior PR Manager

Dairy Farm International
Full Time
Quarry Bay
Senior (6-10 years)
English, Cantonese

Job Description

Senior PR Manager

Location: Quarry Bay 鰂魚涌

7-Eleven possesses the largest retail store network with over 900 convenience stores in Hong Kong and Macau. Apart from providing quality fresh, fast food and convenient products, the chain provides a wide range of value-added services such as bill payments, mobile cards, ticketing, and pick-up services to meet customers' convenience needs. To cope with our rapid business development, we are inviting energetic and high-caliber individuals to join our team.

Senior PR Manager

The Job:

  •  Manage PR agency to handle media enquiry and liaise with internal party to provide timely response
  • Identify opportunities and strategic partner for support the company corporate social responsibility initiatives
  • Monitor public policies and issues and assess the business implication for action plan recommendation
  • Organize corporate events with suppliers and customers
  • Optimize media coverage on newly launched products, promotion activities and brand initiatives
  • Submit corporate application for award and brand recognition program
  • Identify channels to promote the brand and product offers to Mainlanders during key festive seasons
  • Manage the customer service team to achieve service level agreement towards internal & external customers
  • Uplift customer Service level and develop a comprehensive model for handling customers complains

The Person:

  • Bachelor Degree in Business administration, Translation or Journalism disciplines
  • At least 8-10 years relevant working experience gained from Retails / FMCG / PR Agency
  • Excellent communication and coordination skills
  • Presentable, able to handle media enquiry independently
  • Good network of media contacts will be an advantage
  • Excellent command of written and spoken English and Chinese
  • Proficiency in MS application

Technical Skills

  • Branding
  • Customer Service
  • FMCG
  • PR