Citibank

HK - GCB - Manager, Digital Banking Platforms

Citibank
Full Time
Central
Non-specified
Intermediate (3-6 years)
Bachelor
English, Cantonese

Job Description

HK - GCB - Manager, Digital Banking Platforms

Location: APAC-HKG-Hong Kong-Hong Kong

• Assist to formulate business and media strategies on digital acquisition to achieve business goals 
• Initiate and implement effective marketing campaigns from end-to-end to drive sales conversion digitally
• Analyze & utilize MIS data to make recommendations to improve overall strategies.
• Work with product team to create opportunities to achieve revenue targets and cost efficiencies
• Work closely with internal and external partners to ensure smooth implementation of campaigns
• Monitor the business results and prepare regular MIS

Qualifications

• Bachelor degree holder
• At least 5 years of experience in Performance Marketing
• Strong business acumen and exhibits strong balance of creativity and analytical skills
• Self-motivated with good interpersonal, problem solving skills and strong sense of responsibility
• Ability to work under pressure and meet pressing deadline
• Excellent written English and Chinese 

Technical Skills

  • Marketing Campaigns
  • Product Management
  • Project Management
  • Risk Assessment
  • Team Management