HK - GCB - Assistant Vice President - Cards Acquisition

Full Time
Senior (6-10 years)
English, Cantonese

Job Description

HK - GCB - Assistant Vice President - Cards Acquisition

Location: APAC-HKG-Hong Kong-Hong Kong

  • Lead the team to grow the credit card customer base through various channels
  • Structure the acquisition strategy to recruit profitable customers and lead the team to implement various programs with respective work flows
  • Differentiate from competitors with impactful communication strategy, attractive acquisition program and drive to target the right customers for our card products
  • Monitor program efficiency and productivity
  • Work closely with Management, regional team and cross-functional teams including Sales Channels, Decision Management, Risk Management, Operation, Customer Service, Marketing Communication and etc.


  • University graduate, preferably in marketing or related discipline
  • Minimum 7 years solid marketing experience in banking industry preferably in cards business
  • Good leadership skills and willing to take up challenges
  • Proactive and adapt to dynamic environment
  • Excellent analytical skills with customer centricity mindset
  • Strong in leading seamless and end-to-end execution of marketing campaigns
  • Ability to prioritize projects with team resources
  • Good command of written and spoken English and Chinese
  • Good communication and presentation skills

Technical Skills

  • Customer Service
  • Marketing
  • Sales