Senior Officer - Digital Marketing

Chow Sang Sang
Full Time
Intermediate (3-6 years)
Bachelor
English, Cantonese, Mandarin (Putonghua)

Job Description

Senior Officer - Digital Marketing

Location: Cheung Sha Wan

Responsibilities:

  • Responsible to manage innovation programmes and application such as O2O platform, digital selling toolkits in varies devices (touch technology, new media, mobile app, ipad app etc). Define KPIs and measurement metrics for each activity, closely monitor the results for learning and optimization
  • Manage external agencies to ensure project is completed on brief and on time, content is on brand and deliver with quality
  • Work closely with offline marketing team to ensure campaign is well integrated and well-constructed, digital component deliver the right brand tone and manner. Work with other internal teams to align the content and deployment

Requirements:

  • Degree holder in Marketing/Digital Media/Communication with minimum of 5 years related experience in digital project management. Exposure in luxury or retail sector will be an advantage
  • Candidate with less experience will be considered as Officer
  • Good knowledge and project management skills in responsive website and mobile application development as well as China digital platforms experience, especially on WeChat
  • Good sense in market trends and advanced digital solutions, strong user experience and engagement planning sense
  • Hands-on experience in using website CMS system, Google analytics and SEM skills
  • Detail oriented, strong problem solving and analytical skill with strong sense of work prioritization
  • Strategic thinker and good marketing sense, understand importance of brand building, able to judge creative that works well with our brand tone and manner
  • Creative, self-motivated, organized and a committed team player
  • Good command of both written and oral presentation in Mandarin, Cantonese and English

We offer 5-days-work week with competitive remuneration packages to the right candidate. Interested parties please send your CV with EXPECTED SALARY to [email redacted, apply via Jobable].

(Personal data will be used by Chow Sang Sang (CSS) for recruitment only. CSS may refer suitable applications to other vacancies within CSS and its associated companies. We will retain unsuccessful applications for a maximum period of 6 months.)


Technical Skills

  • Application Development
  • Branding
  • CSS
  • Digital Media
  • Google Analytics
  • Marketing
  • Project Management
  • Sales
  • User Experience Design