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Assistant Marketing Manager - Retail Products

Intermediate (3-6 years)


Technical Skills

  • Marketing
  • Microsoft Word
  • Structured Products

Job Description

Assistant Marketing Manager - Retail Products

  • Assist in planning and execution of marketing strategies for the launch of new products / programs to support the growth of retail banking business
  • Work closely with product teams and various internal and external counterparts on developing marketing plans and materials
  • Coordinate with branches and other stakeholders to facilitate the implementation of marketing campaigns and events
  • Conduct analysis to identify market trends to support management to formulate product and portfolio strategies
  • Conduct pre- and post-campaign evaluation to monitor the effectiveness of marketing programs
  • University graduate in Marketing, Finance, Business Administration or related disciplines
  • Minimum 5 years' relevant experience in marketing in retail banking
  • Sound knowledge of retail banking products such as credit cards, deposits, secured / unsecured lending, insurance and other structured products
  • Creative, self-motivated, analytical and attentive to details
  • Excellent command of spoken and written English and Chinese
  • Conversant with MS office application and Chinese word processing
Employment TypeFull-time
Career LevelIntermediate (3-6 years)
Education LevelBachelor
LanguageEnglish, Cantonese
Chong Hing BankFinancial Services, Retail and Commercial Banking

Chong Hing Bank Centre, 24 Des Voeux Rd Central, Central

directions_walk3 mins walk from Central Station