Senior Marketing Manager (Beauty / Agency)

Full-time
Lead (more than 10 years)

Posted 

Job Description

This role acts as the Head of Marketing and assists the Brand Director to oversee the marketing function for HK & Macau business.

Responsibilities:

  • Formulate and develop brand strategies and business plan to drive the brand developmetn and sales growth
  • Identify the brand strategies and positioning, A&P budget and allocation in line with business strategy
  • Identify potential opportunities to drive the brand activation and consumer engagement through the digital and social media platforms
  • Collaborate with cross-functional team to maximize customer satisfaction to enhance customer loyalty
  • Design, implement and maintain structured KPIS to drive desired sales behaviours and outcome
  • Lead the team across design, production and management of events with data and behaviour for continuous optimization of customer experience
  • Conduct market research to anticipate market trends & understand consumer purchasing behavior
  • Manage strategic partners and marketing agencies

Requirements:

  • Bachelor in Marketing, Business Management or related discipline
  • Minimum 10 years' of solid brand management experience in beauty industry, and preferred from marketing/digital agencies
  • Strong knowledge in digital marketing, database marketing and e-Commerce
  • Sound knowledge of online measurement, tracking methods, and analysis
  • Experience managing and directing strategic partners / agencies /vendors
  • Strong leadership and supervisory skills
  • Excellent written and verbal communication skills in English and Chinese with the ability to communicate with internal and external parties

Interested parties please click "Apply Now" or contact Cathy Yeung on +852 2833 4192 for more information.

Employment TypeFull-time
Career LevelLead (more than 10 years)
Education LevelNone
LanguageEnglish, Afrikaans
Chandler MacleodHuman Resources and Recruitment

148 Connaught Rd Central, Sheung Wan

directions_walk3 mins walk from Sheung Wan Station