Business Design Manager

Full Time
Intermediate (3-6 years)

Job Description

Business Design Manager

Location: Hong Kong-Hong Kong

Fjord is a design and innovation consultancy, acquired by Accenture Interactive in 2013. We create useful, effective, and desirable digital services that people love. We help the world’s leading businesses make complex systems simple and elegant with the power of design. Founded in 2001, Fjord employs a diverse group of over 400 design experts in fifteen global creative hubs.
Our work environment appeals to self-motivated, flexible team players that have great interpersonal skills and lots of curiosity.  We believe in peer relationships rather than hierarchies; in teams rather than lone thinkers. Fjord is all about an open collaborative approach and we think it is the key enabler for us to deliver innovative, ground-breaking work.
Senior Business Designer @ Fjord
Key Responsibilities:
  • Collaborate with other Business Designers, Service Design Leads and Program Manager to structure and plan engagements
  • Participate and contribute to the following Business Design activities (either as Lead or as part of an assembled team):
    • Stakeholder interviews
    • Industry and trends research
    • Competitor analysis and benchmarking
    • KPI definition
    • ROI modeling
    • Customer Experience Touchpoint high level design
    • Strategic Communications
    • Design Strategy
    • Brand DNA definition
  • Contribute to the definition of the service/product vision and proposition
  • Contribute to the creation of service/product roadmaps
  • Help ensure alignment with the defined business goals throughout the service/product design process
  • Help baseline performance against defined KPIs, and subsequent measurement post Go-Live
  • Definition and scoping of a highly differentiated service or product concept
  • Definition and scoping of the branded experience manifested by the service or product
  • Definition of the associated business case, or enhancement of the existing client business case.  This will include a focus on establishing primary success targets and linked measures
  • Technology and organizational high level feasibility
  • Planning and road mapping – including identification of internal organizational capabilities or roadblocks
  • Management of user research inputs and outputs as part of the design process
  • Storytelling to inspire a client or a team, or even an investor in an initiative
  • Knowing how to ‘join the dots’ both within Fjord and within Accenture to collectively deliver the best outcome for a client.
  • Participate and contribute to the storyline and content creation for strategy-focused pitch and new business presentations
  • Support the business development team with strategic input, client meetings, presentations and proposal writing


Basic Qualifications:
  • 5+ years relevant industry experience (business design, design strategy, business, or brand strategy consulting)
Preferred Skills:
  • Some experience in change management, operational improvement and metrics consulting as well as industry knowledge in areas relevant for Fjord
  • Strong digital experience a must
  • MBA preferred
  • Strong intellectual abilities – both to quickly understand situations and issues and to make connections between related and unrelated areas
  • Clarity of thought – ability to describe the essence of a situation or issue in terms that people can instantly understand
  • Work under pressure – ability to work efficiently and quickly with pressured environments
  • Comfortable with ambiguity – ability to structure own work when boundaries and stakeholders are not clear
  • Politically astute – able to understand the organizational politics at play within a give client situation
  • Presentation skills – able to structure and present a compelling client-facing presentation, be it a pitch or a client deliverable. This also includes the ability to share and ‘pre-wire’ the attendees of a presentation to minimize surprises and ambush situations
  • Strong communication – comfortable with constant and appropriate communication, timely and to the right people. High level of professionalism of language, both written and verbal
  • Seeing the bigger picture – be able to maintain a sense of where each piece of work fits within the scheme of the overall project or product
  • Making connections – ability to join up different bodies of thought or experiences and ensure the team is well connected and engaged
  • Empathetic – able to build good rapport with clients quickly and understand their needs. Willing to put clients’ needs before personal agendas
  • Eager to learn – keen to understand more about the bigger picture and what is motivating clients
  • Flexible – ability to multi-task and re-plan in real time, handling more than one client request or project at a time and willing to reprioritize quickly where needed
  • Professional – keeping all client communication and team communication ‘above the line’, not blaming for mistakes. Seeking root causes rather than guilt
  • Integrity – desire to ensure that clients’ privacy and confidentiality is respected at all times
  • Team-driven – able and willing to build team morale by delivering on expectations, contributing on time and going the extra mile to ensure team success
  • Some experience in business development, proposal writing and proposal delivery
  • Experienced in working in multi-disciplinary design teams
  • Prior experience designing applications that balance user needs, commercial interests and technological constraints
  • Analytical and creative
  • Able to clearly present strategies
  • Experienced in working in multi-disciplinary design teams
  • Proficient in relevant software packages
  • Careful attention to detail
  • Able to work independently and identify and solve problems effectively and efficiently
  • Passionate and enthusiastic about excellence
  • Able to demonstrate initiative
  • Willingness to travel
  • Be a storyteller – A critical element of all our roles is to deliver insights about people and behavior – verbally and visually – in a way that generates empathy, emotion, and engagement from the client and design team.
  • A natural skill to engage with people at a deep level. Whether observing or interviewing customers, or working with fellow team members and clients, a service designer should be passionate about representing the human perspective in design and should have skills in bringing this passion to life for the team.

Technical Skills

  • Branding
  • Business Development
  • Business Strategy
  • Change Management
  • Content Marketing
  • Corporate Communications
  • Customer Service
  • Interviews
  • Product Design
  • Proposal Writing